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INTRODUCTION  Nowadays, self-employment can bring excellent income and satisfy the needs of the people around us. more and more young people are thinking about what I can do so that I myself can earn money and help other people. And this is very cool. A huge number of great ideas today can be implemented very quickly thanks to modern technology and the Internet. Today, you can launch any consumer engagement platform without ever leaving your home. When you decide what exactly you want and how you plan to bring your product to the masses, the question arises of where to get funding for your idea. This is a rather difficult stage, at which a huge number of good projects fail. Indeed, in order to attract initial investment, your product must be different from others and be at a level higher than that of competitors. Even if you have compared everything and are confident in the competitive advantages of your product, you are wondering how and where to present it to potential investors. Wha